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A blog about saving the world from boring docs and presentations.

Brad Hawkes

Brad Hawkes

Brad is our Content Marketing Manager. He’s unusually keen on all things communication and has spent the last decade dabbling in digital marketing and honing his skills as a copywriter, translator, and presenter. He’s always looking for simpler, clearer ways to say things and loves helping people craft quality content and get their message across. He also makes a fine cup of coffee.

Recent Posts

July 21, 2017 / Brad Hawkes

How to create compelling Word documents in under 5 minutes

Do you spend too much time creating last-minute documents? We know the feeling, so here's 5 simple steps to help you create more compelling Word documents without hiring a designer. 

 

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June 27, 2017 / Brad Hawkes

How to balance text and presentation images in your PowerPoint slides

Do you sometimes wonder how to balance your content and get the image to text ratio right in your PowerPoint slides?

Here are a few quick tips to help you create clearer, more compelling presentations. 

 

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June 14, 2017 / Brad Hawkes

How to create an effective PowerPoint presentation in under 5 minutes


Looking for tips on creating compelling Word documents? Click here


Do you spend too much time sorting slides and creating last-minute presentations? We know the feeling, so here's 5 simple steps to get delivering effective PowerPoint presentations and looking like a pro without even trying.  

 

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June 7, 2017 / Brad Hawkes

10 easy ways to make your work stand out in Microsoft Word

We’ve all been there—you send out a memo or brief to your colleagues before a meeting, and when it’s time to discuss… No one’s actually read it. Bummer, right?

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May 25, 2017 / Brad Hawkes

Reasons to localize images: lessons learned from big brands and small startups

Communicating well with customers means speaking their language, and that doesn’t just mean investing in a translator. Getting the words right is a good start, but we also need to make sure we’re using the right visual vocabulary and choosing pictures everybody can understand. That’s where localizing comes in.

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May 22, 2017 / Brad Hawkes

Overused stock photos that might be making your work look bad

When stock photos are good, they’re really good. But when they’re bad, they’re bad. Really bad.

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May 18, 2017 / Brad Hawkes

Struggling to find images to fit your presentation?

Nothing ruins the perfect presentation quite like a predictable stock photo. But what’s the alternative? Finding royalty-free photos that fit and still making deadline is no mean feat. Enter crowdsourcing – it enables companies to access to the world’s most creative people, and in turn, images that are sure to stop any audience from snoozing.

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May 16, 2017 / Brad Hawkes

Why you should consider crowdsourcing brand images

It’s said that over the last decade around 85% of the biggest global brands have used crowdsourcing for things like generating ideas and building awareness. At Pickit, we’re also witnessing how crowdsourcing can play its part in producing some pretty impressive brand images. Here’s a few things we’ve noticed, and a some reasons we think jumping on the crowdsourcing bandwagon makes a lot of sense.

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May 9, 2017 / Brad Hawkes

How to keep your image bank fresh with new ideas

If there’s one thing that often gets overlooked during the annual spring clean, it’s the company image bank. Tired, stuffy images and dated duplicates have a way of lurking in the deep dark corners of company servers and digital asset management systems.

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April 20, 2017 / Brad Hawkes

What's the secret to great content marketing?

Newsflash: the world of advertising is changing. Rather than passively consuming, today’s millennials, teenagers, and older generations are actively engaging with content. With nearly all media now being social, there are infinite ways for consumers to engage with a brand. This amped engagement can be a real asset to your company.

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