April 25, 2017 / Robert Dysell

3 CMO strategies for 2017

Long gone are the days when CMOs could settle for showing off some creative genius. For a while now, the best marketers have rolled up their sleeves and put both their IQ and EQ skills into practice.

April 20, 2017 / Brad Hawkes

What's the secret to great content marketing?

Newsflash: the world of advertising is changing. Rather than passively consuming, today’s millennials, teenagers, and older generations are actively engaging with content. With nearly all media now being social, there are infinite ways for consumers to engage with a brand. This amped engagement can be a real asset to your company.

April 18, 2017 / Brad Hawkes

6 critical factors for crowdsourcing success

Crowdsourcing success doesn’t appear out of the blue. To get the most out of your campaign you need initiative, trust, and a keen eye for detail. Not to mention a bit of crowdsourcing know-how. 

April 11, 2017 / Robert Dysell

Signs your CMO style might be outdated

There’s no denying that marketing has undergone some dramatic changes in recent years. And with the constant evolution of technology, communications and consumer tastes, it’s not set to slow down anytime soon.

April 7, 2017 / Jullietta Stoencheva

The Most Downloaded Uploaders Of March

Another month has passed and now it’s finally time to leave the winter behind us and make space for the spring to show off its beautiful colors. The Earth is waking to the sun's gentle touch, and snappy enthusiasts like you are most likely getting excited about capturing emerging new life. We can’t wait to see what our awesome community will contribute with next, but we're sure that it'll be another month filled with stunning photos.

April 6, 2017 / Brad Hawkes

What kinds of visual content are trending right now?

If you're reading this, it's a safe bet that you know that images are not only a nice added touch, but in fact crucial for getting your message across. (If you didn’t know that, now you know.) Great advertising and content marketing require high-quality images as part of the package that wins your audience’s trust. But while there is a full spectrum of different types and styles of content marketing, there are also some trends happening in this world.

April 4, 2017 / Robert Dysell

Marketing and movies: they’re more similar than you think

Once upon a time, marketing was all about showing off. But now the hard sell has been replaced by the story. Just like in the movies, great modern marketing means telling a captivating story about your brand, your team, and your vision.

March 28, 2017 / Robert Dysell

Why empowered employees are your brand’s greatest resource

Gone are the days of the 9-5 slog. Now your employees are more than mere clock-punchers—they’re vital team members with the autonomy to make their own decisions in business. Or at least they should be.

March 21, 2017 / Brad Hawkes

How Crowdsourcing Is Helping People Cooperate

Crowdsourcing is transforming what it means to cooperate. With millions of potential collaborators at our fingertips, we can now work with the people we’re inspired by on the projects we love. It’s a simple concept, but one that’s making the idea of cooperation more exciting than ever before.

March 16, 2017 / Robert Dysell

5 Tips For Managing Freelancers

If you're anything like most managers, it probably feels like you've already got your hands full with the people you can actually see in your office. So trying to manage people at the other end of a computer halfway around the world is likely to feel a little daunting.