Impactful presentations made easy

For those of you reading this article because of the title, apologies for the click-bait. But wait! I promise I’m not exaggerating too much.

It’s no secret that the world is changing, and that with that comes the working world. In addition to being more global, more visual, and more allergen-free, most offices are starting to become more efficient, often at the cost of human jobs. Automation can make businesses run more smoothly, but can also mean that you’re at risk of being replaced by an algorithm.

So how do you make yourself irreplaceable?

There’s a lot of buzz around “work culture” these days, and it’s obvious that the behaviors, practices, and attitudes in your workplace shape your experience and the kind of work you produce. This can be a tricky thing to manage and cultivate, but becomes even more complicated when you have people from very different backgrounds in the same environment. Navigating language is one thing. Navigating work styles is another.

In this piece we give you some pointers for where you might come across cultural friction, and how to navigate this and communicate clearly using images.

There's absolutely nothing worse than having your time wasted. With so few hours in the day and so few days in the week, it can feel like you never have time to get things done. Which is why it can be discouraging and frustrating if your nine-to-five feels like it isn’t even making a difference.

Business jargon, outdated fax machines—the modern office can be a complicated place to navigate. Luckily, you’ve got an anthropologist to give you a field guide to the six coworkers you’re most likely to spot around the water cooler. So if you’re finding yourself stumped trying to communicate clearly with the various species you encounter in ‘the wild’ (a.k.a. the cafeteria), we’re here to help.

Picture yourself in an office. (Which, if you’re reading this at work, shouldn’t be too difficult.) You’re working on a shared document and adding to each other’s comments, but when it’s time to hand it in to the boss you realize your coworker Joel didn’t contribute. Of course, he mentioned a few ideas during the meeting when your manager was in the room, but did no legwork behind the scenes. You’re left feeling frustrated and risk sounding petty if you complain to your boss.

Unfortunately, most of us can probably think of at least one coworker who doesn’t pull his or her weight on team projects. Worse still, we may find ourselves not pulling our own weight, even when we know we can.

What’s up with that? Why is it so easy to drop the ball? And how can we make teamwork work?

It’s no secret that design matters. By now–thanks to companies like Pixar, Google and Apple–consumers have realized that the devil is in the details, and small tweaks to the look and feel of products can make a big difference. But many people don’t realize that design affects every aspect of our lives—everything from your workplace to your Word documents and PowerPoint presentations. In the same way you notice when stairs feel too far apart, everyone (even non-designer types) notices when sentences are too long and words start to blur together.

Hygge. Schadenfreude. Je-ne-sais-quois. Sometimes we adopt words from different languages because they convey something our own language can’t. But sometimes a multicultural world makes it harder to communicate.

Let anthropology explain why...

Images are powerful tools. (Bet you weren’t expecting that from us.) But in addition to convincing your audience of your message or product, you can also create unspoken norms through the photos you choose. Psychological research tells us that people remember much more of what they see from a presentation than what they hear.

That means that presentation design matters, because each image you use to illustrate your work might actually say more than a thousand words.